The fast-paced global consulting organisation supports over 40K members across 19 countries, providing a range of business advisory, consulting and training services to help them maintain a competitive edge.
The Challenge
Music is important to the group’s members worldwide. However, they could not easily share music, including songs produced by famous artists and their members. The organisation wanted an application that would enable its members to access music – including music videos – selected by administrators in a user-friendly way. They also saw an opportunity to generate revenue for reinvestment in the group.
The Solution
Working with PhoenixDX, the group used the OutSystems platform to build a Spotify-like music-sharing application. The mobile app enables the group’s 40K+ members worldwide to browse, select and listen to songs and music videos from a catalogue curated and managed by the group’s administrators. The music app is available on a free subscription basis for members, with premium additional content available via a paid subscription, creating a new revenue stream for the group.
Results
- Great user experience that enhances global engagement
- Innovative service generates revenue
- Technology and automation supports product evolution
Why PhoenixDX?
“It is a world-class, state-of-the-art app, and I am 100% certain our customers will love it.”
